The Creator's Code: The Six Essential Skills of Extraordinary
[These creators] prove that little daring and discipline can go a long way, and that entrepreneurship is accessible to everyone.
The author arrived at the 6 essential skills via Grounded Theory analysis of interviews with ~200 creators.
Methodology: examine literature on actions and skills required to start and scale a business; interview ~200 creators; iteratively encode ideas/concepts from the interview data.
Author defines creators as founding of companies with +$100m revenue and/or 100k users, sustaining high scale growth over 5-10 years, active in management, and recommended by 3+ industry peers.
The wide but shallow approach misses some details that can only be discovered via depth. For example, the author regards Elizabeth Holmes as creator, but that did not pan out well .
The author claims that they have cracked the code for what makes the titans of industry. That’s a grandiose claim that needs testing. Reminds me of All Therapy Books
Does it then imply that the non-creators lack the 6 codes claimed to be the curcial ingredients to business success?
The author tested their conclusions by immersing themselves in literature. Not sure what that achieves.
- The Creator's Code: The Six Essential Skills of Extraordinary. Amy Wilkinson. Feb 26, 2015. ISBN: 9781451666076 .
- Grounded Theory. en.wikipedia.org . Accessed Jun 21, 2021.
Is it though? Some are born into situations where entrepreneurial risk is unbearable. It’s not as meritocratic as the author claims.